Branded per client
Each page carries the client's brand on a custom domain, so it reads as their page, not yours.
Status pages
White-label status pages for every client you manage
Give each client a branded status page on their own domain, updated from the same place you monitor and run incidents.
- 01Your client's brand and custom domain
- 02Subscriber notifications for every update
- 03Incident templates for fast, consistent updates
- 04Linked to monitors and incident timelines
Direct answer
A white-label status page shows a client's service status under their brand and domain, so their customers get updates without seeing your tooling. In PingAlert each client workspace can publish its own branded page with custom domains on paid plans, subscriber notifications, incident templates and incident history, linked to the monitors behind it.
Status communication that scales
Subscribers stay informed
Customers subscribe once and get an email for every update, which cuts inbound tickets during incidents.
Templates for speed
Incident templates help responders post a clear first update within minutes and keep later updates consistent.
History builds trust
Incident history shows how issues were handled, which matters to enterprise buyers and in renewals.
Connected to monitoring
Pages live next to the monitors, alerts and incident timelines in the same client workspace, so updates start from evidence.
Multiple pages
Run separate pages per client, product or environment without paying for a separate status page product.
How it works
Get set up in an afternoon
- 01
Pick the components
List the services the client's customers care about and link them to monitors.
- 02
Brand and connect a domain
Apply the client's logo and colors and point a custom domain at the page.
- 03
Prepare templates
Write first-update, progress and resolution templates before you need them.
- 04
Invite subscribers
Link the page from the client's site footer and support center.
- White-Label Status Pages: Cut Client ChurnA practical agency playbook for white-label status pages that reduce client escalations, protect retainers, and improve incident communication.
- Status Page Best Practices for Customer TrustA practical guide to status pages customers trust: component design, when to post, update cadence, plain language and post-incident summaries.
- Status Page Incident Updates: First 60 MinutesStatus page communication for incidents: a first-60-minute timeline, roles, templates, update cadence, resolution criteria and the post-incident summary.
- Incident Management Workflow: First 30 MinutesFirst 30 minutes of incident response for SaaS: validate, assign an owner, update customers, mitigate. Then follow through with owned, dated actions.
Direct answers
Questions teams ask
What is a white-label status page?
A status page published under a client's own brand and domain, so their customers see incident updates without any reference to the agency's tooling.
Do PingAlert status pages support custom domains?
Yes, on paid plans.
Can customers subscribe to updates?
Yes. Subscribers receive notifications when you post incident updates.